Voted Woman Entrepreneur of the Year and one of Ladies’ Home Journal Power Women alongside Kelly Ripa, Chelsea Clinton and Halle Berry, Stacey Schieffelin, CEO & Founder of ybf beauty, LLC, is an award-winning business creator, product developer, contributing author, highly sought-after spokesperson, motivational keynote speaker, coach, trainer and girlfriend to millions of viewers/customers through her beauty brand, ybf, “your best friend”. Stacey was recently presented as a speaker at TEDx in NYC.

For 20 years, Stacey enjoyed international notoriety as a former cover girl and runway model with Wilhelmina & FORD Models. Her experience served as a platform to become a renowned beauty expert and highly successful entrepreneur. Stacey has since engineered a 18 year record of success by passionately educating women as the #1 global color cosmetic line in direct sales on HSN (USA), QVC (UK – England, Ireland, Scotland, Wales), TSC (Canada), TVSN (Australia & New Zealand) and HSE24 (Italy), and she has built a loyal, worldwide consumer base of women with cosmetic and apparel sales in excess of $225 million.

Through her highly personal relationship with her viewers, guiding them on their journeys to self-actualization and fulfillment using the power of beauty, Stacey entertains, educates and inspires millions. She energizes them to exceed their potential and take positive action in their own lives by sharing her passion and unshakeable belief in the influence that beauty, from the inside and out, can help you to live the life you dream!

One of today’s most accomplished business leaders; Stacey has been highlighted by Allure, Bazaar, Cosmopolitan, Elle, Fitness, Glamour, Good Housekeeping, Ladies Home Journal, Latina, Lucky, Marie Claire, Redbook, Shape, Self and personal care trade publications. She is also quoted in countless beauty books as a catalyst for personal change and has gained international notoriety due to her highly successful LIVE shows with her TV Network Retail partners. She works with some of the most powerful people in business from entrepreneurs and inventors, to celebrities and corporate leaders.

Stacey travels across the country speaking about a range of topics including:

• Renew and fuel the drive to raise personal and professional expectations.

• Branding your product and connecting with your target audience’s buying behavior.

• Taking your business to the next plateau with tools and training.

• Leadership…making a difference, step by step.

• Media coaching & communication strategies.

• TV sales training methods & how to perform LIVE under pressure.

• Beauty & style – in and out of the work place.

Her personal commitment to the well-being of others has helped her help people realize their dreams. Always with an eye and heart towards charity, Stacey is an active contributor to local and national causes like Alzheimer’s Association, American Heart Association, American Red Cross, ASPCA, Fantastic Life Choices for Youth, Girls Inc., Partners in Health, Smile Train, Wounded Warriors Project, UNICEF and many others.

Stacey Schieffelin, model and makeup guru, successful entrepreneur, is dedicated to empowering women to live the life they dream! She is as approachable and relatable as the girl next door. Stacey encourages putting your best face forward as a mark of self-respect, not vanity. She believes every woman deserves to have her own customized and personalized blueprint that maps out her unique path to bold beauty, self-confidence and personal distinction.